Client and event overview
In 2022, our sustainability ambassadors headed to Greenwich Park for The Big Half, supporting runners and spectators at one of London's major mass-participation sporting events. Organised by London Marathon Events, The Big Half brings together elite athletes, club runners and communities from across London for a 13.1-mile route through the capital. Our job? Helping make sure what was left behind ended up in the right place.
Sustainability Ambassadors at Greenwich Park
Our Sustainability Ambassadors were positioned around Greenwich Park, engaging directly with runners and spectators to encourage correct waste disposal and recycling.
At a busy sporting event, good waste management relies on more than simply providing the right bins. Clear communication matters too.
Our team helped people understand where their waste needed to go, answered questions and encouraged positive recycling habits throughout the event.
It's a simple interaction that can make a big difference when multiplied across thousands of people.
Marathon Staffing With Sustainability in Mind
Mass-participation events bring unique operational challenges. Thousands of people move through event spaces within relatively short periods, meaning marathon staffing teams need to be ready for intense bursts of activity.
For sustainability teams, being approachable is particularly important. Rather than simply policing waste points, our staff positively engage with people and make doing the right thing as straightforward as possible.
The Outcome
Sustainability Staff for Challenge and Sporting Events We love seeing sustainability become an increasingly important part of major events — and we're proud to provide the people who put those plans into practice on the ground. From marathons and races to other challenge and sporting events, our experienced sustainability staff can support recycling, waste initiatives and environmental messaging. Because when thousands of people come together, thousands of small actions can quickly add up. Explore our Challenge & Sporting Events Staffing services to see how we can support your next event.
Services Used
Ethical Staffing supported this brief with Sustainability Teams, Festival Staffing, Event Stewards.
Frequently Asked Questions
What did Ethical Staffing do at Making Every Step Count?
In 2022, our sustainability ambassadors headed to Greenwich Park for The Big Half, supporting runners and spectators at one of London's major mass-participation sporting events. Organised by London Marathon Events, The Big Half brings together elite athletes, club runners and communities from across London for a 13.1-mile route through the capital. Our job? Helping make sure what was left behind ended up in the right place.
Sustainability Ambassadors at Greenwich Park
Our Sustainability Ambassadors were positioned around Greenwich Park, engaging directly with runners and spectators to encourage correct waste disposal and recycling.
At a busy sporting event, good waste management relies on more than simply providing the right bins. Clear communication matters too.
Our team helped people understand where their waste needed to go, answered questions and encouraged positive recycling habits throughout the event.
It's a simple interaction that can make a big difference when multiplied across thousands of people.
Marathon Staffing With Sustainability in Mind
Mass-participation events bring unique operational challenges. Thousands of people move through event spaces within relatively short periods, meaning marathon staffing teams need to be ready for intense bursts of activity.
For sustainability teams, being approachable is particularly important. Rather than simply policing waste points, our staff positively engage with people and make doing the right thing as straightforward as possible.
Sustainability Staff for Challenge and Sporting Events
We love seeing sustainability become an increasingly important part of major events — and we're proud to provide the people who put those plans into practice on the ground.
From marathons and races to other challenge and sporting events, our experienced sustainability staff can support recycling, waste initiatives and environmental messaging.
Because when thousands of people come together, thousands of small actions can quickly add up.
Explore our Challenge & Sporting Events Staffing services to see how we can support your next event.
Latest News & Blogs
Need sustainability staff on a road race, not just at a festival? Let's talk.
The Big Half needed people who could make the greener parts of the race actually work on the day. If your sporting event has a sustainability plan that needs a team, tell us what you want collected, moved or explained.